Adobe is working on a new generative AI video tool for its Firefly family. This will bring exciting features to its Premiere Pro video editing software. Users will soon be able to create videos and edit them using text prompts. This is similar to how Photoshop's Generative Fill works.
These new tools will allow users to add or remove objects in a video. They can also extend the length of video clips with ease. Adobe plans to roll out these features "this year," but no exact date is set. A sneak peek video shows what this new tool can do.
Adobe is also exploring third-party integrations with other AI models. Companies like Runway, Pika Labs, and OpenAI’s Sora models are part of this plan. These models will give Premiere Pro users even more choices for their projects. For example, users might use Pika to extend a shot or Sora to generate B-roll.
Content Credentials labels will help identify which AI models were used to create these clips. Adobe's goal is to provide more options and flexibility to its users. This can help filmmakers and video editors work more creatively and efficiently.
The idea is to either take away the hassle of manual editing or give more tools that make creating content easier. These new AI tools could be a game-changer for many in the creative industry. As technology advances, tools like these will become more refined and powerful, offering even greater possibilities.
Adobe aims to make editing more intuitive and accessible for everyone. With these advancements, creating high-quality videos could become easier than ever.